Arcova
A listings platform built to make timeless architecture irresistible.
ArcovaOverview
An architecture and real estate studio needed a listings platform that showcased its residences and towers while capturing qualified buyer leads automatically.
Tech Stack
Key Features
- • Project-synced listings
- • Advanced filters
- • Virtual tours
- • AI lead qualification
Business Problem
Agents were spending hours manually qualifying unfit leads from a generic contact form with no filtering.
Research
Agent interviews revealed buyers wanted rich filtering (price, city, property type) before ever speaking to a human.
Design Process
We designed a portfolio-driven listings experience with granular filters and an AI-assisted inquiry flow that pre-qualifies buyer intent and budget.
Wireframes
Card-based project grids were tested against map-first layouts; a hybrid split-view won for both desktop and mobile usability.
Final Design
A refined, editorial listings platform with a featured-projects grid, cinematic property photography, and an integrated AI qualification chat.
Technology Used
Next.js with a live listings data sync, AI-powered lead scoring, and a custom CRM handoff for agents.
Challenges
Merging structured listings data with custom property enrichment (virtual tours, architect notes) without data conflicts.
Solutions
Built a normalization layer that merges listings feeds with an internal enrichment database, resolving conflicts with a clear source-of-truth hierarchy.
Business Results
+96%
Qualified leads
9hrs/wk
Agent time saved
+3.4min
Avg. time on listing
Image Gallery
“The AI qualification alone changed how our team works — we only talk to buyers who are actually ready.”
James Whitfield
Principal, Arcova
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